We understand the challenges that trial teams face, and we assist the team in the difficult task of educating and persuading jurors on the issues in specific cases. We have been highly successful in assisting lawyers to develop the most persuasive case presentation possible and in helping witnesses become better communicators when giving testimony to their primary audience, the jury.

Our jury research methodology accounts for venue differences and enables a comprehensive “case-specific” understanding of the types of jurors most likely to be favorable to our client and those who must be avoided. The Litigation Group’s services are designed to improve the communication and persuasive power of the case.

Our research methodology is empirically based and our recommendations are driven by hard quantitative and qualitative data. We bring to bear rigorous research standards to ensure the reliability and validity of the research findings. Our services have made a significant difference in numerous case outcomes, and we have expertise and experience in a broad range of areas.

Additionally, we have experience with cases involving highly emotional overtones such as racial bias, attitudes toward religion and death, and cultural influences. Our strong baseline of previous research experience in more than 100 different state and federal venues across the country assures our clients will receive reliable and valid research findings.

Regardless of the context or venue, we help legal teams grasp the most important communications issues in a case—understanding how jurors evaluate the facts and evidence along with knowing what will drive their decision-making.

Areas of expertise
  • Patent infringement
  • Antitrust
  • Product liability
  • Contract disputes
  • Toxic tort
  • Wrongful termination
  • Lender liability
  • Environmental claims
  • Eminent domain
  • Real estate
  • Medical malpractice
  • Securities fraud
  • RICO

Making the Case

A look at the challenges and results of our clients’ cases and how The Litigation Group approach made a critical difference in the success of the verdict.